The Interface as Argument: Designing for Persuasion and Decision Architecture
Introduction: Beyond Usability to Persuasive ArchitectureFor experienced designers and product strategists, the conversation has evolved from basic usability to understanding interfaces as complex argumentative structures. This guide examines how every design choice—from button placement to information hierarchy—constructs a persuasive case that influences user decisions. We approach this not as manipulation but as architectural design of decision pathways, where ethical considerations are param